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“There’s fear associated with having your own small business, and it’s absolutely appropriate because one of the responsibilities you’ve taken on is survival, of providing for yourself. On the other side of the coin, many people love the sense of freedom they get and more than willingly pay the price of fear for the enhanced sense of being alive. And then, when you make it, there’s a sense of ‘Gosh, I can hardly believe it. I’ve got this little secret, and I’m afraid to tell anybody. This thing really works.’ And it’s a wonderfully liberating feeling.” –Walt Sutton 

This is an excerpt from the book:

What does it take to start a successful business? So many good ideas fail within the first year; a few unlikely ones take off into quick success. Having the right capital structure is important. Concept and timing are critical. But the psychology of the person at the helm is what separates most winners from losers. This book explores that psychology. It is a gut check for anyone considering one of life’s greatest adventures.

As an entrepreneur, you need to have the intensity and focus to see the business through its earl years. Leap of Strength guides readers through the interior journey that every entrepreneur and business founder experiences. And it connects these personal issues with practical matters like how to choose an industry and market segment, how to articulate a vision and mission… and how to work intensely without losing balance in your life.

There is a well-hidden secret about people who start and grow businesses. You see, those of us who have been smitten by the entrepreneur’s disease learn our craft by wondering around, trying stuff, repeatedly barking shins and cutting fingers – not by going to business school. Would you believe most successful entrepreneurs report their highest and best learning comes while making mistakes? It’s true. So, in a way, this is a book about mistakes. It is all about pitfalls, trip wires, exploding pumpkins and the many devilish traps you will encounter while learning the job. We all have to go through the minefield. I wish I’d had this book as a companion at the beginning of my own career. It wold have made a big difference and saved me considerable pain. What does it take to start a successful business? So many good ideas fail within the first year; a few unlikely ones take off into quick success. Having the right capital structure is important. Concept and timing are critical. But the psychology of the person at the helm is what separates most winners from losers. This book explores that psychology. It is a gut check for anyone considering one of life’s greatest adventures. As an entrepreneur, you need to have the intensity and focus to see the business through its earl years. Leap of Strength guides readers through the interior journey that every entrepreneur and business founder experiences. And it connects these personal issues with practical matters like how to choose an industry and market segment. Walt Sutton brings a real world perspective and down to earth practical advise to the reader. Many business books seem to try to make starting a business sound so easy. He makes it clear it is one of the most difficult things a human being can attempt. I wish every government offical would read it before they vote to regulate businesses even more. The most valuable advice that stuck with me was his pitch to stay debt free, or as debt free as possible in running a business. An odor removal business can minimize the effort in finding clients and having all the upstart worries and hurdles that other business models project you need to clear first. Check our Master Odor Removal www.masterodorremoval.com and the license that can make your home-based business launch quickly propelling you through the first six months!